Whimsical Worlds: A Coloring and Drawing Adventure
Embark on a magical journey with a series of fantasy coloring and drawing book designed to inspire young imaginations! Filled with enchanting characters, this book invites children to unleash their creativity, encouraging young artists to explore their artistic abilities and express themselves freely. With guided prompts and blank spaces for personal creations. These books are a canvas for every child to discover the magic of their own imagination.
Three Packs: Pun-Tastic Food Duo Handwarmers
Developing the brand identity and surface graphics for a fictional series of three innovative packaging boxes for Hand-in-Hand, a handwarmer brand. Each cleverly designed package features popular food pairings, playfully emphasising the pun that these delightful combinations go "hand in hand." By blending whimsical visuals, I crafted a cohesive and memorable brand experience that not only highlights the warmth of the products but also evokes a sense of fun and connection.
Dracula Publication and Cover
The publication’s design cleverly mimics the concepts of deceit, lies, and hidden evil inherent in Dracula’s personality. Like Dracula, a publication captivates with an attractive and supposedly harmless façade. As one explores deeper, a narrative of lies and falsehoods emerges, echoing the story’s fundamental malevolence of his true nature.
The Anonymous Voyage in Baring Life
The publication explores the 'non-place', as this concept explores this notion of being an anonymous figure in collective and/or spatial spaces. Individual identity is not empowered or embraced amongst an intersection of moving bodies in these busy spaces. They are spaces of circulation, communication and consumption, busy and fast pacing environments that don’t allow for connection, therefor becoming an anonymous being amongst the crowds.
Rebranding Cold Rock Ice Creamery
The rebranding of 'Cold Rock Ice Creamery' presents a unique opportunity to revitalize one of Australia's beloved dessert destinations. Known for its interactive and customizable ice cream experience, Cold Rock has built a loyal following, but recent market trends and customer expectations necessitate a fresh and compelling brand identity. This project focuses on reimagining the brand to enhance its appeal, deepen customer engagement, and position it as a leader in the competitive dessert landscape.
my name is anastasia theofanous... aka.
I am a 23-year-old designer with a double degree in Media Communications and Design. My passion for creativity drives me to explore innovative ideas and bring them to life. I thrive in dynamic environments where I can express my artistic vision and collaborate with others. I'm excited to continue my journey in the design world and make a meaningful impact.